Rethinking the Potanine Foundation’s Ideanism
The Potanine Foundation creates the conditions for implementing the most courageous and creative decisions for the development of the social sphere in Russia. It’s a caleidoscope of opportunities for promising ideas from talented professionals.
Each of the Fund ' s branches has its own logo.
The fonts used are taken from the brandbook
The elements of the caleidoscope are placed on each other, creating new images.
Caleidoscopic fragments are represented on the meter as a symbol of the various possibilities that the Fund can offer.
Advertisement on posters continues with the idea of a kaleidoscope. Its parts can, as a designer, form a common pattern — just as the Foundation gathers talented and creative people around it.
This year Nornickel celebrates the anniversary of 90 years.
Nornikel is a kaleidoscope of career opportunities.
