Concept
The «Floor» T-shirt—merchandise from the game about the last club on a dead planet, where the inhabitants have agreed to consider themselves alive and remain together as long as the generator runs.The print rejects a central focus. Instead of graphics on the chest, there is a dance floor rising from the hem: a purple checkerboard in perspective that abruptly ends with an uneven line and dissolves into black. The wearer appears to be standing waist-deep in the floor, and the longer you look, the more ambiguous it becomes—is the wearer sinking, or is the floor rising?On the sleeve is a bracelet given out at the entrance. The date on it never changes because the night in the club is always the same. There is no one to take it off, nor any reason to; there is nowhere to go outside anyway.Wear it as a sign that you are already inside—and as a part of the game’s history.
Technical Specifications
Size — M, oversized. Back length — 72 cm, chest width (laid flat) — 62 cm, sleeve length — 26 cm. Material — 100% cotton, 210 g/m² density. Color — black. Chessboard field height — 200 mm from the bottom edge, around the entire circumference of the item, including the side seams. Pattern size at the hem — 34 mm, at the upper edge of the brim — 8 mm. Wristband on the right sleeve — a 22 mm wide encircling ribbon, 15 mm from the sleeve edge. Two-color print: magenta and dirty gold for the wristband text.
Fabrication Technology
DTG — Direct-to-Garment printing.
The print runs through the side seams, wrapping completely around the sleeve; therefore, printing is performed on the cut pieces before assembly. Printing on a finished T-shirt would cause the design to break across the seam and would prevent the bracelet from being closed.
The cell fades into translucency with a gradual loss of contrast—more than twenty tonal steps without sharp boundaries. A stencil uses a block and would not capture such a stretch, and the small text on the bracelet, set in 7 pt, would fill the grid.
DTG prints directly from a file with a white underlayer beneath the colored areas. The water-based inks are absorbed into the fibers, so a dense fill at the hem remains soft and avoids a sticker-like effect.
