Andrey Cherepanov
Communication Designer · Saint Petersburg
Design that is well-considered, precise, and simply looks great. I serve as a design partner for B2B companies and organizations across sectors such as culture, social impact, and fashion. I handle end-to-end design projects—from developing brand and marketing strategies to crafting visual identities and professional business presentations. I create branding, visual identity systems, packaging, merchandise, print materials, social media content, and presentations designed to help you promote your services, showcase your projects, and report on your results. Tools: Adobe Creative Cloud, Figma, After Effects
Whatever your field, together we can make your brand more visible, consistent, and relevant to today’s audience.
How I Work
I help brands that have lost their edge, appear inconsistent, or have outgrown their target audience. Before touching any design, I focus on the business fundamentals: core offering, target market, competitive landscape, and messaging. Visuals follow strategy.Every case study follows a four-step framework: Problem, Idea, Solution, Result. This gives you full clarity on both the process and the outcome.
A series of illustrations for the coffee shop RID.
The illustrations are built around the idea that grabbing a coffee is not just a routine habit, but a small event within the day. In the world of RID, a coffee cup becomes a character and the catalyst for a short story: the coffee goes on a date, runs a marathon, saves a difficult morning, elopes with some milk, or finds itself part of a slightly absurd, everyday scene.
Pastorama
A brand of hollow interior objects with a distinct visual identity. The current collection includes a bookcase, a table, and a lamp. Each piece is based on the principle of matching the color and form of an original pasta shape, scaled up in size.
30 years — Adobe Flash Player
Adobe Flash Player is an obsolete multimedia platform used for playing interactive content—such as games, animations, and videos—within web browsers. Adobe officially ended all support for it on December 31, 2020. Sounds dangerous? It is! BUT, Adobe Flash Player gave us a wealth of animations and Flash games that captured the interest of an entire generation.
Let’s talk
In every project, I started with the core of the business and built a system the team could continue using long after we finished.
If you need a brand, a campaign, or a presentation, let’s talk.
