WHO AM I?
I’m Sasha, multidisciplinary designer exploring the intersection of visual identity, illustration, typography, motion, 3D, and digital design.
I’m interested in how ideas can take shape through different media. I enjoy experimenting with visual languages, discovering unexpected connections, and finding the right form for each concept.
For me, multidisciplinary design is not just about working across different fields — it’s about approaching ideas from different perspectives and choosing the most meaningful way to express them.
WHAT I CAN DO
Visual identity
Typography · Composition · Layout design · Visual systems
Illustration
Digital illustration · Character design · Visual storytelling
Motion & 3D
2D animation · Motion graphics · 3D animation · Experimental video
Editorial Design
Book design · Editorial layout · Typography · Print preparation
Digital Products
UI design · Wireframing · Prototyping · Landing page design
TOOLS I USE
Figma · Adobe Photoshop · Adobe Illustrator · Adobe InDesign · Adobe After Effects · Blender
(01) VISUAL IDENTITY
Byloe
Byloe is a festival celebrating Belarusian mythology through contemporary visual design.
The challenge
To make Belarusian mythology feel vivid and engaging through a visual identity that brings folklore characters beyond the boundaries of traditional storytelling.Concept
Mythical faces emerge from an expressive display typeface, peeking out between text blocks as if folklore characters were stepping beyond the boundaries of legends. Typography becomes more than a means of communication — it becomes a living part of the visual identity.Typographic exploration · Character design · Graphic composition
Natatnik
Natatnik explores the lesser-known side of Belarus: villages, remote settlements, and places gradually disappearing from the map. Through documentary-style YouTube reports, the project preserves the stories, memories, and everyday lives of the people who remain there.
The challenge
To develop a visual language that communicates the value of disappearing places and fragmented memories, bringing individual stories together into a bigger picture.Concept
The visual identity explores the relationship between text, paper, and memory. Fragments of information gradually come together, revealing a larger picture and giving new meaning to what initially appears incomplete. Inspired by archival photographs, maps, and documentary materials, the visual language evokes the process of piecing together the stories of places that risk being forgotten.Editorial composition · Archival imagery · Visual storytelling
(02) ILLUSTRATION
Covered in Frost
An illustrated story about a girl who rediscovers winter through the patterns of frost on a window — throughout childhood, adolescence, and adulthood. Frost becomes her companion, protector, and a reminder of home. Presented as a digital book, the story transforms childhood wonder into a mature sense of warmth and gratitude.
The challenge
To convey the transformation of childhood wonder into adult nostalgia and gratitude through a visual story connected by the recurring motif of frost.Consept
Frost serves as the central metaphor, connecting different stages of life through memory and a sense of belonging. Delicate patterns and a cool, wintry color palette shape the illustrations and establish the visual language of the entire project.Illustration · Visual Metaphor · Color & Atmosphere
(03) MOTION DESIGN & ANIMATION
Perfume
An opening title sequence for Perfume: The Story of a Murderer, exploring the transformation and decay of objects through a series of still-life compositions.
The challenge
To translate the themes of decay and transformation into a cinematic title sequence, using still-life compositions, aged textures, and a historical visual aesthetic.Concept
Inspired by 18th-century reference books and still-life paintings, the sequence observes objects as they gradually deteriorate and lose their original forms. Aged textures and a palette of deep burgundy and muted green create the atmosphere of a historical visual archive, where beauty and decay coexist.Motion Design · Art Direction · Texture & Color · Visual Storytelling
Lost Home
A 360° video exploring a space destined to disappear and the fear of losing one’s home. The viewer returns to a familiar place that gradually becomes strange and unrecognizable, shifting from a sense of peace to uncertainty and helplessness.
