Concept
T-shirt — a carrier of original graphics and simultaneously a space for conceptual commentary, continuing the traditions of 1960s art. The t-shirt project featuring quotes from deceased philosophers and artists about modern technology is built on the ironic collision of different eras. Its intellectual value lies in the delicate balance between humor and serious thought, which, by overcoming temporal distance, acquires a new resonance and compels the viewer to re-evaluate the present through the ideas of the past.
Theorist — Roland Barthes. Work — «Camera Lucida. A Comment on a Photograph.»
T-shirt design. Color
Graphics — central photo on the back, quote with a bold outline, imitation of a football team crest on the front and back
Color — black outline, black-and-white photograph
The quote that becomes part of the design: «The frame is no longer yours»
Projected Size Range
From S to XL
T-shirt visualization with print
Image size in centimeters. Exact image placement.
Final Image
