Grip — the connection between a person and a brand through merchandise
This image displays a large quantity of carabiners and paracords interwoven. Such elements are stylish for use in creating merchandise: keychains, straps, and bags. The carabiners connect not only among themselves but also symbolize the bond between the consumer and the brand—a bond established through merchandise. Merch is an excellent way to «tie down» or «attach» a client to yourself.
The maximum size has been selected as 100×150 cm. This is because the image contains many fine details that the viewer will likely want to examine more closely.
The final project is dedicated to creating a merchandise bureau, within which a large number of merchandise items for various projects will be developed and brought to life. As mentioned before, carabiners and paracord are relevant materials for creating premium merchandise. It is possible that at least one or several merchandise projects will be developed using this material.
