Concept
The CONEHEAD T-shirt is a metaphor for the «urban eccentric.» CONEHEAD explores self-irony, light absurdity, and the hustle of city life. The print design is based on the mascot—Valera the Pigeon—created for an explanatory comic that tells the story of how important it is to listen to yourself amidst the constant rush of a big city. The CONEHEAD T-shirt works perfectly both as merchandise for the comic and as a standalone product.
Here will be a link to the comic explainer.
Visualization
CONEHEAD T-shirt. «Listen to yourself. Even if you’re in the cone.»
Features
The DTF printing technology is used in production—printing onto film followed by transfer. The image is first printed on a special film, then coated with an adhesive layer, and transferred onto the T-shirt using a heat press.
