Tealore — a tea house where the aroma lives in steam, and the t-shirt became its manifesto. At its core is the idea: the steam disappears, but the scent remains.
Text Composition
While steeping, the heat and steam help unlock the tea’s aroma. The text is laid out in a narrow column along the spine, like a wisp of steam above the cup. Steam rises from the name Taylor, passes through the text, and «mists» the logo, much like condensation on glass over hot tea. The white fabric remains the air surrounding it.
Technology — DTG: The print is based on soft transitions and transparency, which direct-to-garment printing on fabric preserves. Image Size — 14 × 40 cm. Placement — Back, centered; the top of the logo is 7 cm from the collar seam. T-shirt — White / Black, oversized. Size Range — S–XL. The composition has been checked across the extreme sizes of the range. On size S (back width approx. 56 cm, length 70 cm), the print occupies about one-quarter of the width, and the column reads as a strong accent. On size XL (approx. 64 and 76 cm)—it occupies about 22% of the width: there is more surrounding negative space, but the vertical line along the spine is maintained. Therefore, a single 14 × 40 cm file is suitable for the entire range. Printing Colors — Dark green 233921, tea 473023, sage-green par 8A9C84; for the black t-shirt—milk F2E9D8. The size was chosen so that the composition fits within the maximum field of 40 × 42 cm while keeping the fine text legible.
S and XL size comparison
Production files have been transferred to the folder «Kuksa_tealore_T-shirt». The package includes: • DTG print file — PNG, 14×40 cm, 203 dpi, sRGB, transparent background, 1:1 scale; • editable source file — Figma (layers: logo, text, pair, 泰洛尔); • visual mockups of the t-shirt with printing.
