On October 16, 2026, the HSE Art and Design School hosted KLMNFEST—a festival dedicated to type design, lettering, and calligraphy. As part of the poster lab, I participated in creating the event’s promotional poster.
The project operated on a relay principle: every ten minutes we passed the posters to each other, transforming and partially deconstructing the compositions created by the previous participants.
Each participant received a word that dictated the nature of the poster’s transformation. I was assigned «inversion”—so I literally inverted the main headline, disrupting the conventional logic of headline construction and creating a new composition.
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Original size 3500x772
