Concept
The project is founded on the interplay between humanity, the atmospheric element, and technical construction. The voluminous blue form above the shoulders resembles a sail catching the movement of the air. The white shirt serves as a casual continuation of this image, retaining its color and graphic accents.

The orange line unifies the elements of the look: on the voluminous structure, it appears as ribbons and fastenings, and on the shirt, it highlights the collar, pockets, button placket, and cuffs.
Product and Visualization
The shirt is crafted in a loose, straight silhouette featuring long set-in sleeves and a soft shoulder line. The garment hits the upper hips and is designed to be worn untucked.


Two large patch pockets with open entrances and rounded bottom corners are positioned on the chest. An orange trim runs along their sides and bottom edges. The symmetrical placement of the pockets forms the primary composition of the front.
The back maintains a serene surface. In the complete form, ribbons of a volumetric structure are positioned across it.
Shirt print options


Technical Documentation
The first sample is to be developed in the base size M with allowances for a relaxed fit. The size range will be established after fitting checks and structural approval.
The front panel, back, and sleeves are cut from white shirting fabric, taking into account the grain line direction. The pattern pieces include the front, back, sleeves, collar, cuffs, patch pockets, and center placket.
Preliminary measurements of the finished product:
Bust circumference of garment: 116 cm; Bottom circumference of garment: 116 cm; Back length of garment: 70 cm; Shoulder width: 49 cm; Sleeve length from shoulder seam: 61 cm; Cuff height: 6 cm; Breast pocket size: 15 × 18 cm.
The contrast trim is executed with a narrow orange piping. Its visible width must remain uniform across straight sections and curves. The insertion method will be specified on test samples.
The pockets are finished along the top edge and then attached to the front panels. Special attention is paid to symmetry, the smoothness of the bottom corners, and securing the pocket openings.
Assembly is performed on a straight stitch machine, with open edges finished with overlocking. The shoulder and side seams must maintain a flat surface without puckering.
The concealed closure is designed using flat, shirt-style buttons. For the cuffs, sleeve slits and fastenings are provided, the placement of which will be finalized during pattern making.
The bottom of the garment is finished with a turned-over seam with a closed edge. After assembly, the garment undergoes wet and heat finishing and is checked for fit, part symmetry, and the quality of the contrast trim.
Materials and Hardware
Production Information
Preliminary Budget
Pattern development and technical documentation— 8,000 ₽; Production of one sample— 5,400 ₽; Cost per shirt in a batch— 3,350 ₽; Production of a batch of 20 shirts— 67,000 ₽; Total budget for design, sample, and batch— 80,400 ₽; Estimated retail price— 6,900 ₽.
Increasing the production run may lower the cost per item by distributing preparatory operations across a larger batch. Shipping, promotion, and sales expenses are calculated separately.
Minimum possible print run and production timeline
For this model, it is preferable to seek a manufacturer that works with button-down fabrics, develops custom patterns, and handles the finishing of collars, pockets, and cuffs with a narrow contrasting piping.
Clever Cut, Moscow Phone: +7 977 147-59-55; Email: clevercut@internet.ru; Address: Shchyolkovskoe Shosse, 100k1.
The company offers the sewing of classic and designer shirts, pattern development, and material selection. The website indicates a minimum order of 20 items, depending on the model and complexity. The average production time per batch is 14–30 days. Production information.
«Retex-Print», Moscow Phone: +7 499 398-12-38; Email: info@retex-print.ru; Address: 1-st Nagatinsky Proezd, 4, office 103.
The company offers shirt sewing based on custom patterns and sample approval before batch production. The minimum run is 20 items. The frequently asked questions section lists a standard production time of 5–14 business days, depending on the volume and complexity of the order. Production information.
To confirm the possibility of sewing this shirt with piping, the cost, and the timeframe, a photograph and technical specification must be provided.
Planned run: 20 items; Pattern development and first sample: approximately 2–3 weeks; Sample adjustment and approval: approximately 3–5 business days; Batch sewing: according to the agreed-upon schedule of the selected manufacturer; Total planned project timeline: approximately 5–8 weeks.
The final schedule is fixed after the sample is approved, materials are purchased, and production capacity is confirmed.




